Selling in Public
Published on: Nov 09 2025
By: Krishnan Sethuraman

I'm Building a Sales System in Public.
Follow the unfiltered journey as I fix inconsistent SaaS sales and build a repeatable, predictable revenue machine for Geedesk. I will be documenting this journey at www.techsales101.com.
Video - A funny take on the recent amazon outage
Published on: Oct 26 2025
By: Krishnan Sethuraman

A funny take on the recent aws outage by Fireship. I love Fireship videos and like always Fireship has conveyed a technical information in a funny video.
Deploying and Hosting Flask Application on Ubuntu Server with Apache
Published on: Oct 04 2025
By: Krishnan Sethuraman

Deploying and Hosting a Flask application on an Ubuntu server can be tricky and confusing is one has not done it before. I come from the Php world and I found it a bit confusing at the beginning. I had to spend a whole working day on research and reading many documentations online to eventually figure it out. I have written this article hoping that it will serve as a refernce to anyone out there.
Why Your Web App Doesn’t Need AWS or GCP (Unless You Have Millions of Users)
Published on: Sep 13 2025
By: Krishnan Sethuraman

Think your startup needs AWS or GCP from day one? Think again. Unless you’re running at massive scale, cloud giants only add unnecessary cost and complexity. Learn why VPS providers like Linode or DigitalOcean can power your web app just as effectively - without draining your budget.
The CTO’s Balancing Act: Code, Cloud, and Culture
Published on: Aug 30 2025
By: Krishnan Sethuraman

Being a CTO in a startup isn't just about writing code. It's about balancing code, cloud, and culture. In this article, I share real-world lessons from my experience as a CTO at Geedesk. If you're a CTO of a startups or a small or mid sized software company then this guide will help you align tech with strategy, scale cost-effectively, and create a culture that retains top talent.